Small Business Visibility versus Availability

Running a business involves a lot of tactics. You must constantly be on top of your game because your competitor is not on Facebook, Instagram or WhatsApp to play. Every business owner is out to make money and profit. 

On of the surest way of selling in your physical shop and online shop is that  you must never stop promoting your business because you  never know who might be in need of your products or services.

Promoting your business is giving your business visibility. Visibility  makes your buyers know what you have to offer them and how to reach you when they want to buy.

Visibility can only bring customers, it is not enough to convince them to buy. What convinces your prospective customer to buy from you is your capacity to be AVAILABLE. 

When you are available to attend to customers enquiry promptly, they will be able to make the decision to buy from you and if you treat them nicely when you are attending to them enquiries, they are happy.

A happy customer is convinced enough to pay you money for your product and services.

Make it a part of your marketing goals to be visible and available.

Adepeju Adenle

Creating Unique Fashion Pieces

How do you decide on what craft or fashion piece to create? Is it based on inspiration, for the fun of it or you are in it to make money?

The key to creating unique pieces for your craft or fashion piece is to do a research into what people want to see, use and will be interested in buying.

When you create a design with the user in mind, it gets accepted easily and this will convert to sales for you. 

When next you have the urge to create new craft and fashion pieces, check out the new trends and find a spot within the new trends you can leverage on to create unique pieces.

Pink Shoe Makeover

A few weeks back, a dear friend blessed me with a pink shoe.  I loved it upon seeing it but alas,  I am not a pink kind of girl. 

I quietly stowed it away in it box in my drawer.  Just yesterday,  the pink shoe made its first appearance but with a little makeover.

I had to use a stretch of black ribbon to make small bows and stuck it to the side of the pink shoe.  It looked great,  I rocked it and everyone loved it.

What more can I ask for.  Thanks to Boluwatife Adeniyi... you rock my world.

MAKE THAT SCARF COUNT THIS SEASON!!!

Welcome. It is always my pleasure to bring to the attention of my readers what it is that will make 2016 a glorious year for me. 2016 is my year to appreciate other talented and creative people around me or that I am to come be across this year.  

To kick off, I will be featuring Oghenero Odioko - founder and CEO of NerolineZeal and her scarf adventures. 

As a true Nigerian babe I must confess that I am addicted to the tying of scarves (.... once upon a time though!  I remember those times fondly). Just as I love to tie a good scarf,  the average Nigerian girl, lady or woman is not left out. We love our scarves.  The Yoruba people call it 'Gele' and the Igbo's  call it 'Ichafukwu'. 

Scarves as we know come in different colours and texture. It has been known globally to draw attention to the wearer. To me, the tying of a scarf is an extention of my identity.  Show me a woman with a scarf and i will tell you which tribe she is from. The neccessity attached to this head accessory is uncanny.  Moreover,  the modern Nigerian lady has taken the tying of scarves to new and astonishing  dimension. The manoeuvring of the fabric to bring out esoteric designs that makes the wearer look chic and classy at the same time, wowing onlookers is a thing of wonder. 

Therefore, I present to you Oghenero Odioko, founder and CEO of NerolineZeal. She is equipped with the neccessary skill and creativity to distinguish herself from the throng of wannabe's of the Nigeria fashion industry.  

Not only has she being unto the art of tying scarves for three years, this year, she has decided to go public. This she believes would create an avenue for the public and global sphere enjoy her craft. 

She is presently running workshops on the art of tying scarves fondly called 'gele'. She also renders home services for weddings and other occassion as needs arise. 

Celebrate with me a lady of grace, talent and skill. 
NerolineZeal is here to shine and stay. 

See more of NerolineZeal on:
Facebook: www.facebook.com/neroline
Instagram: www.instagram.com/nerolinezeal
E-mail: shollipopin@yahoo.com

WHY WE DO THE THINGS WE DO CREATIVELY

Oftentimes in my country, I see young adults and adults alike delve into a new world of creativity. Creativity to me suggests all forms of entrepreneurship skills we think we need for survival either fueled by passion or necessity. My parents gave birth to me with the intention of seeing me grow up becoming a successful woman. Along the line I discovered my flare for dipping my hands into anything that has to do with beauty. At that age of 8, I have discovered my passion and creative space. All I needed to do was be educated and find a way to merge my professional life and my creative space together within the space provided by my country. 

Oftentimes again, I see many creative beings not knowing what to do with all the talent bubbling inside of them. Oftentimes too, I see a lot of graduate looking for ways to earn a living adopt a creative space and become successful even more so than the creatively spatial person. My point here is- how to develop passion out of your entrepreneurship skills. Entrepreneurship to me implies individuals who take up sewing, cobblers, beading, manufacturing, repackaging, events planning, and other service providers, etc. 

Developing a passion for what gives you money goes beyond servicing a need and being paid for the 'passioned' service. Passion to me for a service I render starts with my ability to share with others freely my knowledge without expecting anything in return. At this point, I ask myself, Why Should I Share My Knowledge About An Idea or Skill with Anyone? Simple- TO WHOM MUCH IS GIVEN, MUCH IS EXPECTED. 

WHY THEN DO I DO THE THINGS I DO CREATIVELY? Let me be sincere to myself, most of my developing knowledge about the things I dabble into are made possible through research. Research here is my ability to surf the Internet and see what others are doing which I am into and updating my knowledge for free without paying anyone a kobo. Research also includes all the free YouTube videos I downloaded, all the Pinterest pictures I saved on my phones and IPad, all the pictures I screen grabbed on Instagram, all the groups I joined for free on Facebook and not forgetting the worldwide information I get through Google. To therefore do the things which I do creatively, I must make my creativity public. 

I have discovered that those who share ideas for free eventually become an authority within their creative space, gain respect from everyone including colleagues who hoard information.So I have decided that I would rather gain repect with long lasting popularity by sharing with others what I know than remain a reservoir of unused memories. 

Therefore fellow Creative beings, let's learn to share freely our knowledge wherever we see it would be useful because through this we are all able to do the things we do creatively. 

Keep Sharing, 

God Bless us all. 

PeekyThoughts

Hi there,

While evaluating my experience during these last four month (October-January), it dawned on me that I have a lot to be grateful for contrary to what I see all around me. The news on television nowadays aren't inspiring enough to live by and so, the need to look deep inside of myself and look a little closely into the words of the Lord, definitely did boost my mood. It also reassured me that while I'm still on the way to my destination, I must thank God while I'm on the steps to my destination. 

Phew! I needed to say all that to emphasis that I believe I am on the right track. Still on the right track mood,  I made some designs using thoughts that has inspired me this week. I achieved it through the MarthaStewar craftstudio app. It did help me in putting my thoughts down. Although I had to edit the finished work by cropping excess white space out. I believe the result came out great. 

Share your thought and comment on the image you like the most.

Enjoy.

Unusual Adventures

2014 is fast coming to an end I thought as I sat down this afternoon. I had some serious thinking to do. A single idea kept interrupting my line of thought. I shake it off but it kept struggling to come out. I discover I have a lot to be grateful for. So, to show my gratitude, I dug out my ipad ready to do some serious Thank You design.

Then I stumbled upon RedStamp. Now this is an app that thinks for you and in thinking for you-your hand starts twitching. That's exactly what happened to me. And I was able to come out with this great design. My favourite design is the one I made for my Sunday School Children. It absolutely spoke to me and my Younger Teens were all ecstatic that I did this.

Here you have it, isn't it wonderful?!
Thanks for your confidence .
Until later.

A Wedding Inspiration

My wonderful friend Ekaite got married on the 18th of October, 2014. She is a dear friend and our friendship is thirteen years and still counting. So on her wedding day, I took it upon myself to look not only good but smashing while retaining a level of decency.

For this to happen, I had to go through my fabric stash and see what it has in store for me to use. Lucky for me, I found the perfect fabric and out of it came this beautiful piece I have on. 

The wedding was beautiful and the dress came out looking way nicer than what I had imagined. 

For my plus one to this wedding, I invited my little friend Temilolu Fabayo and equally took it upon myself to sew something nice and girly for her. 

What do you think? Yeah I know- lovely! My sentiments exactly. 

Here are two more picture from the day:

It's always good to share good news and lovely pictures of days you are totally grateful for. I am grateful to experience this day with my friend. And I will be sharing some of my pictures with her soon.

I hope you enjoy my sewing efforts : )

Thank you.